Tips On Submitting Artwork For Us To Digitize Into Laser.
One of the mainstays of any corporate or festival laser show are logos. Be it your corporate client's or event sponsor's logo, these are the people who are usually paying the bills. You want to make sure their logos look as good and accurate as possible. At FirstLight, we hand digitize all logos into laser for the best possible representation. However, the laser image can be only as good as its source. We strive to work with almost any image given to us, but the better your original, the better the result will be. The following are a few tips when providing artwork for us to digitize to help ensure your logo achieves the best presentation possible.
1. Size and Resolution
The larger the size and resolution the better. A minimum of 700 pixels in either the length or width of the main logo image (depending on the orientation of the logo) is suggested. 300dpi is the suggested minimum resolution of the original artwork. Sometimes clients will give us thumbnails off of web sites. We do our best with these, but images used on web sites are usually too small and too compressed to use for clear digitizing.
2. Color
Black and white images make for easier digitizing. However, we won't know the correct colors of your logo if you don't provide us with either a copy of the logo in color, or some sort of indication as to the colors in the logo. It's best to provide the logo in full color to ensure your image is correctly colored, or better yet, provide both a black and white and color version.
3. File Format
We can work with almost any file format given to us, as long as it's not too obscure (anything photoshop can open, so can we). A format that uses low or no compression, such as eps, tiff or bmp is best. Jpeg is fine, as long as little or no compression is applied.
4. Complexity
Laser projectors create their images by very tiny fast moving mirrors. The mirrors in today's systems can usually move at 30,000 points per second or faster. But they are still mechanical moving objects subjected to the laws of physics. The more complex the logo, the more the mirrors have to move to create one draw out of the image. Logos with a lot of detail can cause flicker in the image due to the time it takes for the mirrors to scan the image. If at all possible, logos should be moderately simple. Lots of text is one of the worst causes of flicker. If your logo can be simplified to the main image and name that's best. However, we understand that a lot of thought and care went into creating your logo, and sometimes they can't be simplified. If at all possible though, the simpler the better.
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As stated before, we will try to work with any artwork given to us. Keeping these tips in mind will help give you the best possible translation of your logo into laser light.
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